Enterprise declaration

To establish a solid operation base, To create a multinational enterprise

Yesterday, Zhenli people won great trust, care and support of widespread customers and the society by good quality and credit; today, they are full of enthusiasm, energy, responsibility and spirit of unity to win more chances for survival and development, to open vaster field through unique operation mode and exquisite technology, and to forge ahead towards the world. Zhenli people are endeavoring to seize the day and shape the future and would like to join hands with friends from all circles for a splendid future and common development!

Vision

To be the model of domestic garment enterprises

To be a well-known enterprise in international garment field

Trying to be the No.1 domestic foreign exchange-earning enterprise and ensure to rank top five

Trying to rank top five in domestic garment industry and ensure to rank top ten.

Appraisal that we will gain when the above vision are realized:

Employees’ appraisal: There are modern working environment; respect, love and help from our enterprise; cooperation, endless pursuit of excellence and tireless working of all the staff.

Suppliers’ appraisal: It is a faithful customer and a trustworthy partner who takes credit as life.

Customers’ appraisal: Products provided here are of high quality, which exceed our expectations and create a new concept of life for us.

Mission

To lead fashion and create new life concept

Core values

Dedication & Innovation—Dedication, innovation, and pursuit of excellence is our commitment to the public. Our employees dedicate to the career and make constant innovation in technology, management and system, trying to provide customers with first-class quality, product, service and value repay.

Pursuit of excellence—To do better and pursue perfection and efficient operation.

Common development—We develop with our customers and colleagues, forming close strategic cooperation and mutual benefit with them.

Return the society—We are full of gratitude, strong social responsibility and historical mission to repay the society through real action.

Common goal:

Continuous improvement of customer satisfaction—There will be no factory or employee satisfaction without customer satisfaction. We improve service standard based on customer satisfaction and pursue customer loyalty for friendly cooperation and common development.

Continuous improvement of factory satisfaction—Customer satisfaction can not be realized without factory satisfaction. We improve factory satisfaction to provide first-class products and unique service for our customers.

Continuous improvement of employee satisfaction—There will be no long-term customer or factory satisfaction without customer satisfaction. We treat our staffs as our brothers and sisters, care their lives, and support their development. We cultivate superior staff to attract superior customers.

Customer satisfaction cored, factory satisfaction based, and employee satisfaction ensured.